This weekend many wineries will be offering Valentine’s Day events and fun. The events below include Friday, February 11 through Monday, February 14th. Be sure to consider visiting a winery for a fun and romantic way to celebrate Valentine’s Day.
Cheers! Kathy
Friday, February 11
Ferrante Winery & Ristorante, Ohio
Event: Ferrante Winery Teams Up with the Holiday Inn
Event: Chocolate is for Lovers Weekend
Web Info
Winery at LaGrange, Virginia
Event: Friday Nights are for Chili and Wine
Web Info
Three Fox Vineyards, Virginia
Event: Romancing the Fox
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Barrel Oak Winery, Virginia
Event: Gary Smallwood performance
Web Info
Messina Hof Winery & Resort, Texas
Event: Valentine’s Specials at the Wine Bar
Event: Sweetheart Sunset Tour
Web Info
Ferrante Winery & Ristorante, Ohio
Entertainment: Stan Miller
Web Info
Saturday, February 12
Tarara Winery, Virginia
Event: Valentine’s Day Elegant Wine Tasting for Two
Web Info
Three Fox Vineyards, Virginia
Event: Romancing the Fox
Web Info
Ferrante Winery & Ristorante, Ohio
Event: Chocolate is for Lovers Weekend
Web Info
Pearmund Cellars, Virginia
Event: Valentine WineMaker’s Dinner
Web Info
Ferrante Winery & Ristorante, Ohio
Entertainment: Don Perry Duo
Event: Chocolate is for Lovers Weekends
Web Info
Pearmund Cellars, Virginia
Event: Wine Touring Valentine’s Weekend
Web Info
Winery at LaGrange, VA
Event: Wine Touring Valentine’s Weekend
Event: Winemaker’s Dinner (6:30pm)
Web Info
DelFosse Winery, Virginia
Event: Valentine’s Day Wine Dinner
Web Info
Messina Hof Winery & Resort, Texas
Event: Valentine’s Specials at the Wine Bar
Event: “Lights, Camera, MURDER!” Valentine’s Murder Mystery Dinner, 6:30pm
Web Info
Lorimar Winery, California
Event: Kenny Marquez/Classic Rock Guitar
Web Info
Tesoro Winery, CA
Event: Up close magic by Magician/Comedian Rocky Osborn
Event: Valentine’s Event, Dolce Pomeriggio, “Sweet Afternoon” for Valentine’s (4pm-7pm)
Web Info
Thornton Winery, California
Event: Romantic Rendezvous
Web Info
Sunday, February 13
Three Fox Vineyards, Virginia
Event: Romancing the Fox
Web Info
Pearmund Cellars, Virginia
Event: Wine Touring Valentine’s Weekend
Web Info
Winery at LaGrange, Virginia
Event: Wine Touring Valentine’s Weekend
Web Info
Barrel Oak Winery, Virginia
Event: ENVee performance
Web Info
Ferrante Winery & Ristorante, Ohio
Entertainment: Joey Vanilli
Event: The Vines & Wines Trail Chocolate is for Lovers Weekends
Web Info
Messina Hof Winery & Resort, Texas
Event: Valentine’s Specials at the Wine Bar
Web Info
Orfila Vineyards, California
Event: Mike McGill/Valentine’s Day Special Concert/Chocolate Booth/ePod Talking Photobooths
Web Info
Monday, February 14
Three Fox Vineyards, Virginia
Event: Romancing the Fox
Web Info
Messina Hof Winery & Resort, Texas
Event: Valentine’s Specials at the Wine Bar
Event: Valentine’s Menu at the Vintage House Restaurant – 4pm-9pm
Web Info
Do Consumers Choose Wine by Brand or Other Factors?
Wilson Drinks Report has released a press release about the habits of UK adults who purchase wine. The PR was entitled “Scared shoppers choose wine by colour before special offers or price But only 3% choose the brand first, and grape variety is more important than country of origin.” The research study was based on 1,395 British adults. The study found that 47 percent of British adults buy wine first by color. On the other end of the chart are the 3 percent who purchase wine by the brand. In between fall the other ways consumers choose wine including special offers, retail selling price, grape variety and country of origin.
One might ask themselves if brand is so unimportant to the consumer then perhaps wineries should place their advertising funds elsewhere than on branding. According to Wilson Drinks Report research has shown that 71 percent of the population purchases wine at a supermarket or off license.
This may partially account for the low 3 percent that brands accounts for. How many high end wines will be carried in a supermarket establishment?
The results of this research are important for supermarkets and wine shops. If they want to increase sales perhaps they should arrange their stock by color first followed by special offers, retail price, country of origin and finally brand. For those marketing wines, this is also valuable information.
For more information about Wilson Drinks Report visit the company’s website.
Cheers! Kathy