The Robert Mondavi Winery will host the 24th Annual Napa Valley Academy Awards® Telecast Viewing Party on February 26th. More than 20 local restaurants will provide the food while the Robert Mondavi wines will be enjoyed.
The evening includes a Silent Auction. The Gala emcee is Bob Sarlatte who is recognized as an announcer for the San Francisco 49ers for many years. Sarlatte has appeared numerous times on David Letterman’s television shows. He is also a standup comedian.
The goal of this delightful evening at the Robert Mondavi Winery is to benefit the HIV/AIDS and Cancer Case Management Programs of the CARE Network at Queen of the Valley Medical Center.
Tickets are available at http://www.acteva.com/booking.cfm?bevaid=227531. Tables are also available for groups of six or eight.
Plan to attend the 24th Annual Napa Valley Academy Awards Telecast Viewing Party this weekend. Enjoy great food and fine wine knowing that you are helping others. More information is available at the Napa Valley Academy Awards website.
Cheers! Kathy
-1.5in.jpg)




The Accidental Wine Tourist: IWINETC Seminar
“The Accidental Wine Tourist” was presented by William R. Eyer at the International and Wine Tourism Conference 2012 in Italy. Below is a brief summary of the presentation by William Eyer, from Cuvee Corner Wine Blog. In his presentation he noted he had become a wine fan several years ago. William has traveled to Italy three times and now considers himself to be a traveler rather than a tourist.
William’s description of the accidental tourist included the “chap” who arrives unannounced, the lost tourist looking helpless and the traveler searching for wine travel information and when none is available.
According to William, motivations for wine travelers include:
Roadblocks to Wine Tourism include:
Social Media is an important aspect to wine tourism. Suggestions included: sponsoring live tweet-up tasting events and creating a Facebook fan page. William emphasized that it is important to remember the role of social media. “The mistake firms make is using the channels to try to sell stuff.” Social media is not designed for selling but to add value and build.
Eyer ended his presentation with an inspiring quote from poet Robert Frost,
“Somewhere ages and ages hence:
Two roads diverged in a wood, and I-
I took the one less traveled by,
And that has made all the difference.”
Cheers! Kathy