The Many Flavours of Italy was a wine tasting at the International Wine Tourism Conference conducted by Jane Hunt, MW. Rather than traditional wine writing notes, I decided to write haiku, a form of verse that requires one to count syllables. The first and third lines contain five syllables each while the second line contains seven syllables. With only 17 total syllables one has to tell about a wine.
Scacciadiavoli Rosè Brut Metodo Classico from Scacciadiavoli:
Sagrantino sparks
Tamer than a still Sagran
Crisp can drink all day
Colle Imperatrice from the Cantine Astroni:
Falanghina white
Earth, mineral, a rainfall
Crisp with aftertaste
Terre Vineate from the Palazzone:
Terre Vineate
Now peach orchard memories
Calls for summer days
Decugnano Il Bianco from the Decugnano dei Barbi.
Decugnano white
Lemon grass Decugnano
Reminds of NZ
Sucano from the Madonna del Latte
Sucano veggies
Cab Franc eighty percent blend
Autumn cows grazing
L’Arringatore from the Goretti
Goretti red wine
L’Arringatore blend
Tannins and dark fruit
Rubesco Vigna Monticchio from the Cantine Giorgio Lungarotti srl
L’Andrea red
Fruity with major tannins
Needs food. Where’s dinner?
Montegauro from the Cantine Grotta del Sole
Montegauro red
Tannins thinking of hillsides
More food is needed
Turriga from the Cantine Argiolas
Sardinia wine
Turriga super tannins
I will drink it all.
Pago Dei Fusi from the Terredora
Pago Dei Fusi
Capagna with big tannins
Deffinately food
Montefalco Sagrantino from the Azienda Agraria Perticaia
Sagrantino yum
Powerful red drink all day
Need no dump bucket
Chiusa di Pannone from the Antonelli San Marco
Sagrantino red
Antonelli San Marco
Delicious red wine
25 Anni Montefalco Sagrantino from the Arnaldo Caprai
Twenty-five anni
Caprai Sagrantino red
Outragious tannins
Picolit from the Aquila del Torre
Picolit dessert
Following Sagrantino
Need a sweet wine now
Cheers,
Terry
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Repetition or Reinforcement
Wednesday marked the last day for the 2012 International Wine Tourism Conference in Perugia, Italy. An issue raised by some was what appeared to be a repetition of content between the presenters. I’d like to put forth a different take on what may have appeared as repetition. Speakers were from all over the world. Some were bloggers and writers, others were wine producers and there were wine tour operators making presentations. My interpretation is that various people from different places who come to wine from different angles are deriving the same conclusions. Rather than repetition, the presenters were reinforcing themes.
One theme that was reinforced is that tour operators and tasting room staff need to provide a great experience for the tourist. This may seem obvious and many wineries do indeed say they provide a great experience. However, my experience is that there is room for improvement in this area from the small Mom and Pop wineries to the large production wineries. Tour operators have similar challenges. This theme of a great experience was also reinforced by presenters that gave a talk about different wine regions to visit. I heard of the great experiences one can have in Chile, Georgia and Croatia. For those that see repetition, I see reinforcement of a theme.
Another theme that surfaced often was the importance of tourism and how to increase it. Many of a diverse group of presenters spoke of this theme. Some may see repetition, however I see reinforcement. Two strong outcomes of the conference is the importance of tourism and the experience that wineries and tour operators provide. It is now time to put into practice how to increase tourism and improve the experience even if the experience is already great.
Cheers,
Terry